Entries by IDAAAdmin

How the Health Trend Will Impact Kids’ Food Products

When developing food products for kids, brands must focus on appealing to the child and the actual buyers, mom and dad. Packaged Facts states that when parents shop for kid’s food products, nutrition is most important followed by convenience, pricing and flexibility in pricing. Since nutrition has the biggest impact on whether or not parents […]

Will Snacking Transform Breakfast Goods?

Jared Koerten, senior analyst at Euromonitor, a global insight and consumer research firm, recently stated at SNAC International’s SNAXPO conference that Americans are snacking more, especially when on-the-go, a habit that will completely disrupt how consumers view breakfast.   Consumers are increasingly turning to snacking on-the-go, specifically when in the car, to save time in […]

SUPPLEMENTAL NUTRITION ASSISTANCE PROGRAM (SNAP)

In early 2014, Congress passed and President Obama signed a comprehensive Farm Bill that ensures convenience stores can continue to play a meaningful role in the Supplemental Nutrition Assistance Program (SNAP or the Program). Leading up to the Farm Bill’s passage, NACS spent almost two years educating members of Congress and the Obama Administration on […]

HEALTHY FAST-FOOD CHAIN SERVES UP $1 COFFEE

LOS ANGELES, Calif. – The debut of chefs Roy Choi and Daniel Patterson’s new healthy fast food restaurant, LocoL, is poised to open soon with another fresh offer: $1 gourmet coffee. The chefs have partnered with Tony Konecny, co-founder of Tonx Coffee, to offer $1 cups of gourmet coffee at LocoL in Watts, California, reports […]

3 TIPS FOR SUCCESSFUL HOLIDAY MARKETING

Consumers spent more than $602 billion dollars last year between Halloween and Valentine’s Day, which means most businesses can expect to see an uptick in sales in the coming weeks. Here are three ways to set your business up for success with holiday marketing efforts. Don’t Underestimate Your Customer Base Consumers are savvier today than […]